What Could Your Advisory Book Be Worth?
A confidential discussion of the factors that drive value in a South African advisory book, and where yours is likely to sit. No information is shared with a buyer without your prior approval.
What actually moves the number
Rule-of-thumb revenue multiples mislead when they are applied without context. These are the factors that decide where a book sits within, above or below a market range.
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Recurring revenue quality
Predictable, diversified, ongoing revenue is worth materially more than transactional income dependent on new sales.
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Client retention
Evidenced retention over several years is one of the strongest signals of transferable value.
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Growth trend
Consistent organic growth and net inflows lift value; stagnant or declining revenue widens the range downward.
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Client demographics
A balanced age profile with next-generation relationships protects value beyond the current book.
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Client concentration
Revenue spread across many relationships carries less risk than heavy dependence on a few clients.
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Compliance and file quality
Clean, complete, current and auditable records reduce the discount a buyer applies at due diligence.
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Transferability
Team-based servicing and documented processes transfer; owner-dependent relationships are harder to move.
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Transition support
A structured handover, where appropriate, consistently supports a stronger outcome than an abrupt exit.
How we arrive at a range
We look at your book two ways: what the recurring and non-recurring revenue supports, and what normalised earnings support. Those are reconciled and weighted according to how complete the information is, then adjusted for the quality factors above and widened to reflect uncertainty. The result is a range, with a stated confidence level.
Any range we discuss is a preliminary, indicative estimate based on the information you provide. It is not a formal or independent valuation, market appraisal, offer, guarantee or fairness opinion. Actual value may be materially higher or lower after verification, due diligence, market testing, client-retention analysis, regulatory review, transaction structuring and negotiation. A formal opinion of value requires a separate written engagement.
Estimate your book value
Answer three short sections about your book. The tool returns a preliminary indicative valuation range, never a single guaranteed figure, and explains the assumptions behind it. Enter aggregated business figures only — no client names, policy numbers or personal client information.
Preliminary indicative valuation range
Manual assessment required
- Quality score
- Book-quality classification
- Recurring revenue
- Applied revenue multiple
- Transferability factor
- Earnings cross-check
Confidence
Main factors increasing value
Main factors reducing value
Quality score breakdown and assumptions used
Important
I understand and accept that this online calculation provides only a preliminary, indicative estimate based entirely on the information I have entered and general valuation assumptions. It is not a formal valuation, offer, guarantee, financial opinion, legal opinion or representation of the price that any purchaser may pay. Actual value is subject to verification, due diligence, client transfer and retention, revenue confirmation, compliance review, commercial terms, market demand and buyer approval. I agree that no transaction or financial decision should be based solely on this estimate.
Next step
A copy of this assessment has been emailed to you. For a considered view we would look at your actual figures under a confidential review. Reference —.
Request a confidential review
Send us the outline and we will come back with the questions that matter and an indicative range once we understand the book. Nothing is shared with any buyer without your written approval.